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you bring the vision. I'll handle the rest.

As a Creative Director with a background in software engineering, brand development, event production and cultural programming I have experience in understanding digital funnels, consumer behavior and conversion optimization. And I have one hell of a work ethic!

I may geek out on design principles such as color theory, typography, information visualization, and concept creation but at my core my goals are to be intentional about human connection and community building. 

So let’s turn nothing into something together!

how it works

Schedule a short 30 minute consultation to chat about you are building, what success looks like and whether we are a fit.

step two

Proposal and Scope – timeline, budget framework, and exactly what I own versus what you keep. No surprises later. 

step three

Production – venues locked, vendors contracted, run of show built, playbook documented. Let’s do this thing! 

Netflix Event

brand activations & experiential marketing

Concept-to-strike production for brands that want cultural credibility: pop-ups, festival booths, product-launch experiences, and activations designed around the moments people post.

Perfect for Brands | agencies |  venues

end to end event production

Venue sourcing, permits, vendor and talent management, budget ownership, contracts, BEOs, floor plans, run of show, day-of command. From an 85-guest private celebration to a festival with a 5K inside it, let me handle it for you. 

perfect for anyone with an event to pull off

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cultural strategy & programming

Authenticity as a design system: fusion concepts that honor what’s sacred, programming that works for ages 6 to 63, and the fluency that stops well-meaning campaigns from becoming apology statements. Keep the heritage alive whilst adding a modern touch. 

for brands and agencies entering the south asian market

the launch playbook

The system that turns a talent into an experience business: positioning, a named signature format, brand partnerships, contracts and backend ops handled all launched through my platform, audience, and vendor network so you skip the cold start entirely.

for artists | makers | founders 

Tequila Tashan
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sponsorship & partnership activation

Packages, in-program integrations, and on-site sponsor moments engineered for one outcome: the renewal. Plus product piloting at my own events, your product tested live with the exact audience it’s built for.

for event owners | sponsors | organizations | non-profits

what makes this process different

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on pricing

Productions are scoped, not menu-priced. A pop-up and a festival shouldn’t cost the same and neither should two festivals.

Tell me the ambition and the constraints, and the proposal comes back with real numbers, a budget I’ll own like it’s mine (because that’s the job), and the receipts from events where a $1,500 budget looked like ten times that.

let's get to work

Bring the ambition, the half-formed idea, or the date you’re panicking about. I’ll bring the playbooks, the network, and the run of show.